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All-new Peugeot 408 redefines Malaysia’s C-segment market

by Justin Yap, justinyap@theborneopost.com. Posted on May 24, 2012, Thursday

GLOBAL RECOGNITION: Nasim’s Kuching branch manager Png Sim Poh (left) and Jayasinghe during the launch of the all-new Peugeot 408 in Kuching.

KUCHING: Nasim Sdn Bhd (Nasim), the official distributor of the Peugeot brand in Malaysia, has launched the highly-anticipated and all-new Peugeot 408 at its Kuching branch.

“The all-new 408 is ideal for young professionals with families who are looking for a car that offers space, performance and elegance,” said Nasim sales general manager Lionel P Jayasinghe during the launching yesterday.

It is available in two variants – a 408 Turbo and a 408 2.0. The 408 Turbo featured a four-cylinder 1.6-litre twin scroll turbo high pressure engine with direct injection that pumps out 163 horsepower (hp) and 24Nm of torque making it the most powerful C-segment sedan in the market.

Fitted with a six-speed auto adaptive transmission with triptonic and a sport mode, the 408 Turbo has the capability of accelerating from zero to hundred kilometres per hour (kph) in 9.2 second with a top speed of 215kph.

“The 408 2.0 uses the same four-cylinder technology but with two-litre engine that produced 145hp and 200Nm of torque. Both variants feature cruise control with a speed limiter, 17-inch alloy wheels, sensor-activated headlights and wipers as well as automatic retractable side mirrors,” said Jayasinghe.

In terms of stability, he said both were fitted with independent with MacPherson-type struts and antiroll bar for the front suspension to offer precise road handling. At the rear, the suspension comprised of a deformable U-shaped cross member and an integrated antiroll bar to provide good vibration control.

In addition, the suspension settings for the 408 Turbo had been tuned for a sportier ride while the 408 2.0’s suspension offered more comfort.

Safety-wise, both variants features two smart airbags, ABS, EBD and EBA, among others. The 408 Turbo also comes with driver and front passenger side airbags, front and rear curtain airbags, electronic stability programme (ESP) and anti-skid regulation (ASR).

The newly launched car would also come with Nasim’s recently introduced five-year warranty with unlimited mileage.

Together with its existing lifetime 24-hours Peugeot Assistance service and its exclusive Peugeot Privilege membership, Nasim aims to provide the best ownership experience for its customers.

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