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Buy halal for clean and safe products, says Fatimah

by Zoee Hillson, reporters@theborneopost.com. Posted on October 1, 2012, Monday

THE BEST: Fatimah and Tiong (right) holding CCK products at its new outlet at New Expressway, Mile 4 1/2 of Penrissen Road.

KUCHING: Non-Muslims are encouraged to purchase halal products which are guaranteed safe and clean.

Minister of Welfare, Women and Family Development Datuk Fatimah Abdullah yesterday urged consumers to go for certified halal products processed in accordance with the Malaysian Standard Halal MS1500:2009.

“Halal products not only benefit Muslims but non-Muslims due to its safety and hygienic standards.

“Products certified halal by Jakim (Malaysia Department of Islamic Department) and Jais (Sarawak Islamic Religious Department) are guaranteed safe and clean for consumption,” she said at the opening of the new CCK Fresh Mart at New Expressway, Mile 4 1/2 of Penrissen Road.

Fatimah noted that CCK had been one of the most trusted brands for halal products at both consumer and government level.

“CCK which is among the first company to participate in the halal market has done a wonderful job and is one of the most successful in South East Asia.

All CCK slaughterers are trained by Jakim and Jais and they undergo tests with Jais to ensure they are qualified to slaughter at the CCK plant,” she said.

Fatimah urged youths to emulate CCK Consolidated Holdings Berhad (CCB) chairman Datuk Tiong Su Kuok’s perseverance and hard work which saw him rise to become one of the most successful businessmen in the state.

“Datuk Tiong is proof that you can do anything as long as you work hard enough. We must do our best in whatever we do and remember to stay humble and grounded even if successful in life,” she said.

The new mart was CCK’s 16th outlet in Kuching and the 47th in Malaysia.

According to Tiong, it had been projected that by end of 2012, CCK would open seven other new stores at MJC, Kota Samarahan and Semariang in Kuching, Sungai Merah in Sibu, Sungai Plan in Bintulu, Sulama Centre in Kota Kinabalu and Mengatal.

He added that CCB’s fourth quarter unaudited results for the financial year ended June 30, 2012 showed a 4.8 per cent increase in revenue compared to 2011.

“Net profit before tax increased by 14.3 per cent from RM25.5 million in 2011,” he said.

Beside poultry, retail and transportation, CCK is involved in prawn culture and processing, mainly for the export market.

“CCB’s aquaculture farms for prawns are located at Telaga Air, Kuching. The farms cover an area of 725 hectares and there are about 38 ponds in operation. The prawn processing plants in Sibu and Sarikei are both HACCP (Hazard Analysis Critical Control Point) certified, and exports are mainly to Japan and Australia,” he said.

The event was also attended by children from Salvation Army Children’s Home, Salvation Army Boys’ Home, Rumah Anak-Anak Yatim Kuching, Rumah Anak-Anak Yatim Ajibah Abol and Pertubuhan Kebajikan Anak-Anak Yatim Negeri Sarawak.

CCK presented cheques for RM2,000 each to the organisations.

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