KUCHING: Proton Holdings Bhd (Proton), a wholly owned subsidiary of of DRB-Hicom Bhd (DRB-Hicom), has entered into a collaboration agreement with Honda Motor Co Ltd (Honda Motor), a leading global manufacturer and distributor of motor vehicles under the brand name Honda.
In a statement to Bursa Malaysia yesterday, the parent company DRB-Hicom said that under the agreement, Proton and Honda Motor would “explore collaboration opportunities in the areas of technology enhancement, new product line up, platform and facilities’ sharing.”
“This agreement signifies the potential of a long-term strategic collaboration with Honda Motor. Having a strong and renowned global automotive player like Honda Motor as the foreign strategic partner to Proton will provide Proton and the DRB-Hicom Group with the opportunity to grow as an original equipment manufacturer (OEM), as the opportunities are endless.
“This collaboration will provide positive impact to Proton and the DRB-Hicom Group in the long run,” the statement said.