Fujifilm collaborates in printing special moments

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HAPPY COLLABORATION: Members from Fujifilm Malaysia and FPSM.

PETALING JAYA: Fujifilm Malaysia entered into a partnership to develop a nationwide campaign to encourage consumers to print special moments captured in their cameras and handphones.

Adviser to the Federation of Photographic Society Malaysia (FPSM), Datuk Seri Michael Chong said the campaign showed Fujifilm’s initiative to not only grow the culture of capturing life’s special moments, but collaborate in the interest of photography for all Malaysians.

“This is a first for Fujifilm and FPSM and I congratulate both Fujifilm Malaysia and the Federation of Photographic Society Malaysia in this leadership initiative,” Chong said.

Fujifilm Malaysia managing director Yasunobu Nishiyama and senior executive director Paul Ho expressed confidence this new partnership on ‘Print It Out Campaign’ commencing in the new year will be a resounding success.