9 out of 10 children lack balanced diet

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KUALA LUMPUR: Nine out of 10 children in Malaysia are lacking a balanced diet, which means they are not consuming the five key food groups in the right proportions.

Most do not consume enough fruits and vegetables and are deficient in micronutrients such as vitamins A, D and calcium. They also have excess in protein and fat intakes.

The findings from the recent dietary study conducted by Universiti Putra Malaysia (UPM) and International Medical University (IMU), with the support of DanoneDumex (Malaysia) Sdn Bhd (DanoneDumex) and the Dumex Sciences Institute, was on the nutritional status of Malaysian children aged between one and 10.

Executed in the Klang Valley last year, the study looked at children in three age groups: one to three, four to six and seven to 10, from three different socioeconomic classes with a racial distribution in line with the national composition.

“In essence, the study shows that most Malaysian children are not consuming a diet that comprises the right amount of nutrients from all the five food groups, namely fruits and vegetables, carbohydrates, protein, dairy, and fats.

“For this reason, there is an increased need for parents to ensure their child’s daily intake comprises different food groups that provide the nutrients he or she needs so they can achieve the right amount of nutrition per day,” said DanoneDumex (Malaysia) Sdn Bhd managing director Toni Brendish.

Designed to address the nutritional gap among children, DumexMamilAll ‘n One contains 30 nutritional ingredients such as LcFOs, vitamins, minerals and fruits and vegetable extracts as well as 20 essential nutrients including DHA, protein, calcium and zinc.

“In line with our vision to spearhead nutrition for healthier Malaysian children, we are committed to continuously innovate and upgrade our products to provide Malaysian children with the right nutrition for their growing-up years. And this is where DumexMamilAll ‘n One comes in.

“DumexMamilAll ‘n One is specially formulated with nutrients from all the five food groups to help Malaysian children develop to their full potential,” she said.

In line with all Dumex recipes, the formulation is sucrose free and has a winning taste amongst children, with a hint of blackcurrant.

Additionally, DumexMamilAll ‘n One is formulated with reference to the Malaysian Recommended Nutrient Intakes (RNI) and is in accordance with Malaysian children’s nutritional needs.

Available at all leading supermarkets and hypermarkets nationwide, DumexMamilAll ‘n One is priced at RM42.70 (Step 3, 500g), RM72.90 (Step 3, 900g), RM38.90 (Step 4, 500g) and RM65.80 (Step 4, 900g).

For more information, log on to www.dumex.com.my or call DanoneDumex Careline on 1800-38-1038.