Modenas targets sales of 7,000 units of new Modenas 118EFI a month
Posted on July 1, 2013, Monday
GEORGE TOWN: Motosikal dan Enjin Nasional Sdn Bhd (Modenas) aims to achieve average sales of 7,000 units per month of its latest CT variant, Modenas 118EFI.
Its chief executive officer Abdul Halim Ismail said with this target, the company is confident of improving its market share to 15 per cent by the end of its 2013/2014 financial year.
“Owning a motorcycle is an important investment for daily use, and Modenas aspires to become the leader in providing quality products,” he said in a statement here yesterday.
The Modenas 118EFI variant, priced at RM4,755 per unit (excluding insurance and road tax), is powered by 120cc engine using Kawasaki technology and equipped with fuel injection system supplied by Synerject, a well-known company in the automotive industry.
The new model is also equipped with tubeless tyre, compact dual piston front brake for power brake that is more efficient and 4.3 litre gas tank that is capable of travelling up to 250 kilometres (km).
Abdul Halim said the new model also incorporated special features such as four-speed transmission with rotary gear system.
In conjunction with the launch of the new model, Modenas is extending its manufacturer’s warranty to two years or 25,000 km for several models based on reliability proposal for motocycles produced by the company.
Modenas 118EFI was launched by DRB-HICOM Bhd’s group managing director Tan Sri Mohd Khamil Jamil at DRB-Hicom Autofest 2013 at the subterranean Penang International Convention and Exhibition Centre (sPICE).
DRB-Hicom Autofest 2013 is the second event this year aimed to enhance awareness and visibility of the group’s various automotive brands.
The three-day event is expected to attract more than 15,000 visitors, with attractive offers and promotions for four-wheel drives and motorcycle as well as lucky draw.
The event will also display over 100 vehicles from the various brands including Lotus, Proton, Audi, Volkswagen, Honda, Suzuki, Mitsubishi, Isuzu, Modenas and BRP Can-Am. — Bernama