Standard FA bolsters market leader position in East Malaysia

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KUCHING: Standard Financial Adviser Sdn Bhd (Standard FA) has expanded its presence in East Malaysia via the recent appointment of Securities Commission (SC) and Bank Negara-licensed financial adviser representatives Yung Chung Chai and Teo Yee Meng in Miri and Kota Kinabalu respectively, in addition to existing licensed representatives based in Kuching and Bintulu.

As shared by the chief marketing officer, Alvin Tan, during the company’s 15th anniversary celebration, “Now with our nationwide presence of licensed financial advisers, including East Malaysia, this will enable Standard FA to serve and support our clients more effectively.

“We are confident that with our 113.5 per cent growth in business over the last four years and with exciting new market developments like ASEAN Passport in 2014, an initiative by SC being an opportunity for investors to participate in funds registered in Malaysia, Singapore and Thailand, we shall strengthen our market leader position.”

During the third quarter of this year, a series of private client event were held in Kuching, Miri and Kota Kinabalu to introduce new absolute return investment strategy to the East Malaysian market.

Pioneering in the financial scene as previously known as Standard Financial Planner (SFP), the company has performed a management buyout from its Australian partner as regulated by Bank Negara Malaysia and SC.

It was also the first group to hold financial adviser, corporate unit trust adviser and corporate PRS adviser licenses in a single entity with access to a full range of financial products and services from multiple financial institutions, insurance companies and fund houses to help clients make informed financial decisions.

Having working closely with Financial Planning Association of Malaysia (FPAM) and Malaysian Financial Planning Council (MFPC) with the common aim to improve the quality of life of all Malaysians, the company has crafted a unique and dominant position within the Malaysian financial landscape.

“We are very encouraged by the tremendous clients’ responses to our recent Standard FA’s private client events on the new absolute return investment strategy in Kuching, Miri and Kota Kinabalu. We will continue to offer more suitable services and funds that are well sought after by high net worth individuals in other markets.” remarked Lee Khee Chuan, the Director of Advisory and Practice Management of Standard FA in Kuching, Sarawak.

Currently advising close to RM600 Million of clients’ investment asset, Standard FA is also focused on growing its dedicated team of financial professionals serving Malaysians nationwide.

For further information, please contact Lee, at 016-8880138 or e-mail enquiries to [email protected].