Maybank anticipates 30 per cent rise in e-Ang Pow transactions for CNY

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KUALA LUMPUR: Malayan Banking Bhd (Maybank) is anticipating a 30 per cent rise in the number of e-Ang Pow transactions this Chinese New Year given the continued adoption of digital banking convenience among customers.

Group Head of Community Financial Services Datuk Lim Hong Tat said last year, the service saw a 15 per cent rise in the number of transactions to over 18,000, with value surging by almost 30 per cent to RM2.1 million.

“Given this trend and the growing acceptance of digital banking, we believe that more customers will use this service this year where we hope to see over 23,500 transactions with a total value of RM2.7 million sent during the festive season,” he said in a statement today.

The maximum transfer limit for the e-Ang Pow service is RM1,000 per transaction with a maximum daily limit of RM5,000 on the app and RM30,000 on the web.

Apart from the Chinese New Year festival, Maybank also offered e-cash gift services for Hari Raya and Deepavali – making it the only bank in the Malaysia to offer such services for all three major festive seasons.

In conjunction with the 2018 e-Ang Pow service, Maybank has also launched a ‘Shake & Win’ contest  on the new Maybank app as well as on the desktop, where customers stand a chance to win attractive prizes worth RM3 million. — Bernama