(From left) Cleanpro regional director Mason Kho, LG Malaysia’s regional sales manager for Central Region Chong Xu Jenn, LG Malaysia’s general manager of Sales Patrick Seow, LG Korea’s sales team leader of Living Appliance B2B Sales Team Jerry Heo, LG Malaysia general manager of Marketing Kong Mun Keen, Chang, Goh, Kim, Cleanpro chief operations officer CK Lim, LG Korea’s Tiger Chang of the Living Appliance B2B Sales Team and LG Malaysia’s product head of Home Appliance Kevin Kim.
KUCHING: Global innovator in technology and manufacturing, LG Electronics Malaysia together with its partner, Cleanpro Laundry Holdings Sdn Bhd (Cleanpro) recently launched its second commercial laundry concept store in Kota Kinabalu, Sabah.
The first concept store was launched in Nibong Tebal, Penang last year.
The ceremony was officiated by Bruce Chang, vice president of Living Appliance Business-to-Business (B2B)/ promotion business division for LG Electronics from Seoul, South Korea.
Showcasing LG’s range of commercial washers and dryers, the commercial laundry concept store is open for interested entrepreneurs and investors who are looking to venture into the laundry business market and set-up their own self-service laundry stores.
The concept store is designed to provide customers business ideas and insights into LG’s Commercial Laundry System, a total laundry solution that comes with complete set-up of LG washer and dryer equipment and end-to-end business support from Cleanpro, an 11-year veteran in the laundry business sector.
“Many people know LG for its solid presence in the business-to-consumer (B2C) field, such as home appliance and home entertainment, but we also serve enterprise customers with our B2B portfolio and aim to support growth of future markets.
“With the support of Cleanpro and coupled with the success of our previous store, we are confident that our B2B venture will be off to a good start.
“With this new commercial laundry store, LG Electronics Malaysia is honoured to play our part and contribute to Sabah’s economy and development,” LG Electronics in Malaysia managing director Kim Kyutae said at the launch event.
The LG Commercial Laundry system provides differentiated values to enterprises and customers that includes product reliability, low maintenance cost and energy and space saving features. The commercial washers provide superior durability and reliability, thanks to the LG Inverter Direct Drive that offers customers quiet and low vibration performance.
“The LG Electronics Business Solutions Company is one of five companies under LG Electronics, Incorporated. The strength of our B2B focus lies in the market’s potential in creating business opportunities. Customers in need of washers focus on washers only, but B2B customers look at a range of solutions in addition to the products they need.
“To provide a multitude of solutions, the B2B market involves taking various factors into account, which eventually creates the opportunity to expand the business further. In the last three years, we have had significant achievements, not only in the B2C market, but also in the B2B field.