KUCHING: Maxis Bhd (Maxis) was awarded the Gold Award in the innovation category at the Malaysia Human Resource Award 2010 event held recently in recognition for innovation in nurturing employee talent.
AWARD RECOGNITION: Minister of Human Resources, Datuk Dr S Subramaniam (left) presenting the Gold Award in the innovation category to Azmi Ujang, senior vice president and head of the Human Resources Division of Maxis (middle) at the Malaysia Human Resource Award 2010 event.
The award was presented by the Minister of Human Resources, Datuk Dr S Subramaniam to Azmi Ujang, senior vice president and head of the Human Resources Division of Maxis.
According to a company statement, the award recognises organisations that have successfully implemented new or re-engineered human resource initiatives or transformed traditional human resource practices, products or concepts that have contributed to higher productivity, efficiencies and cost savings in the organisation.
The awards, organised by the Malaysian Institute of Human Resource Management with the Minister of Human Resources as patron, are strongly supported and endorsed by the human resource community in Malaysia.
“We are truly grateful for this award which recognises our efforts in empowering our employees with the best knowledge and skills using the latest technology and platforms. Our employees are our strength as Maxis moves from being a leader in mobile communications to being a leader in integrated communications.
“We are committed to nurturing them as we continue to change the way Malaysians live, delivering to their hands or homes, quality and innovative communications solutions and experiences. In addition, through our efforts in the Academy, we are pleased to support the government’s vision of a highly-skilled Malaysian work force,” said Azmi.
Maxis was specifically recognised for its innovation in transformational learning through its state-of-the-art training academy, Maxis Academy. The innovative programmes provided by the Academy include mobile learning initiatives which extend to educating employees via mobile text messages on various topics such as leadership, technology, finance, human resource and customer service.
The Academy also leverages on Second Life, a realistic three-dimensional virtual world application that has taken the world by storm. First launched in 2003, it has 18 million registered accounts as of January 2010.
In November 2008, Maxis became the first company in the Asia Pacific region to use Second Life for learning and development when it launched its own island on the platform known as Maxis iLearn. Maxis’ pilot project for Second Life is the Next Generation Manager or NGM@Maxis programme, a core programme for Maxis managers.
Azmi added, “Maxis established the Academy in 2001 with the vision of enriching employees by providing the best in-house corporate learning centre in the country and to support educational excellence in the Malaysian community in general. To realise these objectives, a holistic ‘Transformational Learning Framework’ that serves as the foundation for the Academy’s learning and development initiatives, was created in 2005.”
The company’s e-HR initiatives add another dimension to Maxis’ innovative human resource practices and have proven to be a cost effective avenue in providing employees with a seamless and efficient relationship with the human resource department. “Our web-based employee self-serve portal allows us to leverage economies of scale by aligning our processes and creating effortless service delivery. The team can now focus on further elevating the quality of the internal customer experience”, concluded Azmi.
Azmi Ujang was also recently recognised at the Asia HRD Congress 2010 Awards in Kuching, Sarawak with the ‘Contribution to the HR Community’ award which is presented to human resource development professionals who have demonstrated leadership and have made a lasting impact on human capital development in the human resource community, organisation and society.