The new KITKAT flavours are distinctly Malaysian. Bernama Photo
PETALING JAYA: Malaysia’s leading chocolate confectionery brand, KITKAT and its flagship store KITKAT Chocolatory celebrates its third year anniversary with the launch of Malaysian inspired flavours in conjunction with Merdeka and Malaysia Day celebrations.
During this season, KITKAT Chocolatory is introducing a unique twist to Malaysians’ favourite breakfast such as KITKAT Roti Canai and Curry, Kopi and Kaya Crunch, Nasi Lemak, along with the favourite king of fruits inspired KITKAT, the Cendol Durian.
These limited edition KITKATs make up the Chef’s creation and are freshly produced exclusively at the Sunway Pyramid Pop-Up store from now till Oct 6.
Business Executive Officer of Confectionery Business Unit, ASEAN, Nestlé (Malaysia) Berhad, Sachin Goel said, KITKAT want to create something uniquely Malaysian that has never been done before to celebrate two iconic national days Merdeka and Malaysia Day.
“That’s how we came up with KITKAT Roti Canai and Curry and other locally inspired Malaysian flavours that are artisanally handcrafted with the finest ingredients which can only be found at our KITKAT Chocolatory store,” he said at the launch yesterday.
Meanwhile, Juan Aranols, Chief Executive Officer of Nestlé (Malaysia) Berhad, said Malaysia is a country that embodies diversity and its best represented in its food that are influenced by many different cultures and traditions.
KITKAT Chocolatory has also introduced a variety of other Malaysian flavours like the Traditional Onde-Onde, Rose Bandung, Apam Balik and Ice Kacang as well as a special range of mooncake inspired flavours such as the Redbean, Pandan Salted Egg, Tiramisu and Snowskin Durian. – Bernama