KUCHING: Sarawak United FC have unveiled their new logo that portrays the cultural elements of Sarawak.
The club said in a statement yesterday that ‘terabai’ – the Dayak war shield – formed the basis for the design of the logo.
“‘Terabai’ is synonym to the Dayak community in Sarawak and was chosen as a replacement for the club’s old identity,” the statement said.
The logo was registered as the intellectual property of Sarawak United FC under the Intellectual Property Corporation of Malaysia (MyIPO).
“This new logo will be used starting this season,” it added.
According to the statement, ‘terabai’ is adopted due to its nature of serving as a ‘shield’ to defend and protect from external attacks.
The new logo still uses the colours of the Sarawak state flag – red, black and yellow.
It also features a wingspread kenyalang or Hornbill, the Sarawak’s state bird, with a modern touch as a symbol of the glory of Bumi Kenyalang, and a ball in the centre carrying the definition of ‘glory in the football arena’.
The logo will appear on club jerseys for the first time tonight in a friendly against Kedah FC at the SUK Selangor training centre in Shah Alam.
Meanwhile, the club said it would continue to report the team’s latest development through its official social media platforms such as Facebook and Instagram ‘Sarawak United FC Official’.